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This stuff's a bit secret.

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If you have my CV, it's on there. Otherwise, why not drop me a message and I'd be happy to give it to you (unless you're a bit shady).

HMD Barça 3210 hero banner

HMD Barça 3210 hero banner

HMD Barça 3210 hero banner

HMD Barça 3210 hero banner

HMD Barça 3210 hero banner

HMD Barça 3210 hero banner

Website Content

Website Content

Website Content

Website Content

Website Content

Website Content

2025

2025

2025

2025

2025

2025

An example promotional hero banner coded for each HMD product launch, with accompanying Product Page, email and supplementary artwork.

Deliverables

Deliverables

Deliverables

Deliverables

Deliverables

Deliverables

  • Buy page hero banner design, using supplied device artwork

  • Buy page hero banner design, using supplied device artwork

  • Buy page hero banner design, using supplied device artwork

  • Buy page hero banner design, using supplied device artwork

  • Buy page hero banner design, using supplied device artwork

  • Buy page hero banner design, using supplied device artwork

  • Buy page visuals including USP carousel

  • Buy page visuals including USP carousel

  • Buy page visuals including USP carousel

  • Buy page visuals including USP carousel

  • Buy page visuals including USP carousel

  • Buy page visuals including USP carousel

  • Build of launch content, including scroll animations and responsive layout

  • Build of launch content, including scroll animations and responsive layout

  • Build of launch content, including scroll animations and responsive layout

  • Build of launch content, including scroll animations and responsive layout

  • Build of launch content, including scroll animations and responsive layout

  • Build of launch content, including scroll animations and responsive layout

Skills

Skills

Skills

Skills

Skills

Skills

Branding

Branding

Branding

Branding

Branding

Branding

Visual identity

Visual identity

Visual identity

Visual identity

Visual identity

Visual identity

Concept development

Concept development

Concept development

Concept development

Concept development

Concept development

Creative direction

Creative direction

Creative direction

Creative direction

Creative direction

Creative direction

Stakeholder collaboration

Stakeholder collaboration

Stakeholder collaboration

Stakeholder collaboration

Stakeholder collaboration

Stakeholder collaboration

Prototyping

Prototyping

Prototyping

Prototyping

Prototyping

Prototyping

Design systems

Design systems

Design systems

Design systems

Design systems

Design systems

eCommerce

eCommerce

eCommerce

eCommerce

eCommerce

eCommerce

CMS management

CMS management

CMS management

CMS management

CMS management

CMS management

HTML / CSS

HTML / CSS

HTML / CSS

HTML / CSS

HTML / CSS

HTML / CSS

Visual storytelling

Visual storytelling

Visual storytelling

Visual storytelling

Visual storytelling

Visual storytelling

Animations

Animations

Animations

Animations

Animations

Animations

Image optimisation

Image optimisation

Image optimisation

Image optimisation

Image optimisation

Image optimisation

Software

Software

Software

Software

Software

Software

Figma

Figma

Figma

Figma

Figma

Figma

Photoshop

Photoshop

Photoshop

Photoshop

Photoshop

Photoshop

Contentful

Contentful

Contentful

Contentful

Contentful

Contentful

More web projects

More web projects

More web projects

More web projects

More web projects

More web projects

Website Content

Health-screening landing page redesign

Health-screening landing page redesign

I was tasked with improving the campaign's performance by redesigning key elements of the landing page and making enhancements to the branding.

Website Design & Build

A streamlined experience for Dell's online resources

A streamlined experience for Dell's online resources

Dell needed an intuitive solution for guiding users to relevant Edge Technology assets based on industry, use case and knowledge level.

Website Functionality

Buy page upsell module for smartphone retailer

Buy page upsell module for smartphone retailer

HMD’s Fusion device launched with a range of high-tech accessories, which called for bespoke UX treatment in key site areas.

Website Content

Blacknut Gaming promotion

Blacknut Gaming promotion

HMD partnered with gaming platform Blacknut to promote the launch of the Fusion Gaming Outfit, an accessory for their latest smartphone.

Website Content

HEYDUDE brand launch artwork

HEYDUDE brand launch artwork

After acquiring the brand, Crocs needed hero launch content to sit within their category structure, promoting HEYDUDE's introduction.

Website Design & Build

Rolling Barrel Bar website design

Rolling Barrel Bar website design

I built a bespoke WordPress site and expanded the branding for a mobile drinks events company, working around an existing logo and photography.

Website Content

15% discount sign-up offer

15% discount sign-up offer

Crocs needed to revitalise their sign-up journey, so I led the re-design of all touch points including landing page, emails and website pop-ups.

My focus is on simple, thoughtful digital experiences. With over 10 years in the industry, my approach blends strategic thinking, visual design, and a curiosity for user interaction. Based in the South West of the UK, I'm often found with a camera nearby and a few too many open tabs.

Copyright © 2025 Tom James. All rights reserved. Site designed and built by the man himself.

My focus is on simple, thoughtful digital experiences. With over 10 years in the industry, my approach blends strategic thinking, visual design, and a curiosity for user interaction. Based in the South West of the UK, I'm often found with a camera nearby and a few too many open tabs.

Copyright © 2025 Tom James. All rights reserved. Site designed and built by the man himself.

My focus is on simple, thoughtful digital experiences. With over 10 years in the industry, my approach blends strategic thinking, visual design, and a curiosity for user interaction. Based in the South West of the UK, I'm often found with a camera nearby and a few too many open tabs.

Copyright © 2025 Tom James. All rights reserved. Site designed and built by the man himself.

My focus is on simple, thoughtful digital experiences. With over 10 years in the industry, my approach blends strategic thinking, visual design, and a curiosity for user interaction. Based in the South West of the UK, I'm often found with a camera nearby and a few too many open tabs.

Copyright © 2025 Tom James. All rights reserved. Site designed and built by the man himself.

My focus is on simple, thoughtful digital experiences. With over 10 years in the industry, my approach blends strategic thinking, visual design, and a curiosity for user interaction. Based in the South West of the UK, I'm often found with a camera nearby and a few too many open tabs.

Copyright © 2025 Tom James. All rights reserved. Site designed and built by the man himself.

My focus is on simple, thoughtful digital experiences. With over 10 years in the industry, my approach blends strategic thinking, visual design, and a curiosity for user interaction. Based in the South West of the UK, I'm often found with a camera nearby and a few too many open tabs.

Copyright © 2025 Tom James. All rights reserved. Site designed and built by the man himself.