You'll need a password
This stuff's a bit secret.
Don't have it?
If you have my CV, it's on there. Otherwise, why not drop me a message and I'd be happy to give it to you (unless you're a bit shady).


















15% discount sign-up offer
15% discount sign-up offer
15% discount sign-up offer
15% discount sign-up offer
15% discount sign-up offer
15% discount sign-up offer
Website Content
Website Content
Website Content
Website Content
Website Content
Website Content
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2023
2023
2023
2023
2023
2023
Crocs needed to revitalise their sign-up journey, so I led the re-design of all touch points including landing page, emails and website pop-ups.
Deliverables
Deliverables
Deliverables
Deliverables
Deliverables
Deliverables
Home page pop-up with dynamic content based on locale
Home page pop-up with dynamic content based on locale
Home page pop-up with dynamic content based on locale
Home page pop-up with dynamic content based on locale
Home page pop-up with dynamic content based on locale
Home page pop-up with dynamic content based on locale
Promotion landing page
Promotion landing page
Promotion landing page
Promotion landing page
Promotion landing page
Promotion landing page
Touchpoint visuals and prototypes
Touchpoint visuals and prototypes
Touchpoint visuals and prototypes
Touchpoint visuals and prototypes
Touchpoint visuals and prototypes
Touchpoint visuals and prototypes
Accompanying email series design
Accompanying email series design
Accompanying email series design
Accompanying email series design
Accompanying email series design
Accompanying email series design
Skills
Skills
Skills
Skills
Skills
Skills
UX design
UX design
UX design
UX design
UX design
UX design
Branding
Branding
Branding
Branding
Branding
Branding
Visual identity
Visual identity
Visual identity
Visual identity
Visual identity
Visual identity
Concept development
Concept development
Concept development
Concept development
Concept development
Concept development
Creative direction
Creative direction
Creative direction
Creative direction
Creative direction
Creative direction
Brand strategy
Brand strategy
Brand strategy
Brand strategy
Brand strategy
Brand strategy
User journeys
User journeys
User journeys
User journeys
User journeys
User journeys
Stakeholder collaboration
Stakeholder collaboration
Stakeholder collaboration
Stakeholder collaboration
Stakeholder collaboration
Stakeholder collaboration
Typography
Typography
Typography
Typography
Typography
Typography
Colour systems
Colour systems
Colour systems
Colour systems
Colour systems
Colour systems
Iconography
Iconography
Iconography
Iconography
Iconography
Iconography
Wireframing
Wireframing
Wireframing
Wireframing
Wireframing
Wireframing
Prototyping
Prototyping
Prototyping
Prototyping
Prototyping
Prototyping
Design systems
Design systems
Design systems
Design systems
Design systems
Design systems
eCommerce
eCommerce
eCommerce
eCommerce
eCommerce
eCommerce
CMS management
CMS management
CMS management
CMS management
CMS management
CMS management
Visual storytelling
Visual storytelling
Visual storytelling
Visual storytelling
Visual storytelling
Visual storytelling
Image optimisation
Image optimisation
Image optimisation
Image optimisation
Image optimisation
Image optimisation
Software
Software
Software
Software
Software
Software
Figma
Figma
Figma
Figma
Figma
Figma
Photoshop
Photoshop
Photoshop
Photoshop
Photoshop
Photoshop
More web projects
More web projects
More web projects
More web projects
More web projects
More web projects


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Dell needed an intuitive solution for guiding users to relevant Edge Technology assets based on industry, use case and knowledge level.


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HMD’s Fusion device launched with a range of high-tech accessories, which called for bespoke UX treatment in key site areas.


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An example promotional hero banner coded for each HMD product launch, with accompanying Product Page, email and supplementary artwork.


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Health-screening landing page redesign
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I was tasked with improving the campaign's performance by redesigning key elements of the landing page and making enhancements to the branding.


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A streamlined experience for Dell's online resources
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Dell needed an intuitive solution for guiding users to relevant Edge Technology assets based on industry, use case and knowledge level.


Website Functionality
Buy page upsell module for smartphone retailer
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HMD’s Fusion device launched with a range of high-tech accessories, which called for bespoke UX treatment in key site areas.


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HMD Barça 3210 hero banner
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An example promotional hero banner coded for each HMD product launch, with accompanying Product Page, email and supplementary artwork.


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Blacknut Gaming promotion
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HMD partnered with gaming platform Blacknut to promote the launch of the Fusion Gaming Outfit, an accessory for their latest smartphone.


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HEYDUDE brand launch artwork
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After acquiring the brand, Crocs needed hero launch content to sit within their category structure, promoting HEYDUDE's introduction.


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Health-screening landing page redesign
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I was tasked with improving the campaign's performance by redesigning key elements of the landing page and making enhancements to the branding.


Website Design & Build
A streamlined experience for Dell's online resources
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Dell needed an intuitive solution for guiding users to relevant Edge Technology assets based on industry, use case and knowledge level.


Website Functionality
Buy page upsell module for smartphone retailer
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HMD’s Fusion device launched with a range of high-tech accessories, which called for bespoke UX treatment in key site areas.


Website Content
HMD Barça 3210 hero banner
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An example promotional hero banner coded for each HMD product launch, with accompanying Product Page, email and supplementary artwork.


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Blacknut Gaming promotion
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HMD partnered with gaming platform Blacknut to promote the launch of the Fusion Gaming Outfit, an accessory for their latest smartphone.


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HEYDUDE brand launch artwork
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After acquiring the brand, Crocs needed hero launch content to sit within their category structure, promoting HEYDUDE's introduction.


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Health-screening landing page redesign
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I was tasked with improving the campaign's performance by redesigning key elements of the landing page and making enhancements to the branding.


Website Design & Build
A streamlined experience for Dell's online resources
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Dell needed an intuitive solution for guiding users to relevant Edge Technology assets based on industry, use case and knowledge level.


Website Functionality
Buy page upsell module for smartphone retailer
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HMD’s Fusion device launched with a range of high-tech accessories, which called for bespoke UX treatment in key site areas.


Website Content
HMD Barça 3210 hero banner
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An example promotional hero banner coded for each HMD product launch, with accompanying Product Page, email and supplementary artwork.


Website Content
Blacknut Gaming promotion
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HMD partnered with gaming platform Blacknut to promote the launch of the Fusion Gaming Outfit, an accessory for their latest smartphone.


Website Content
HEYDUDE brand launch artwork
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After acquiring the brand, Crocs needed hero launch content to sit within their category structure, promoting HEYDUDE's introduction.


Website Content
Health-screening landing page redesign
Health-screening landing page redesign
I was tasked with improving the campaign's performance by redesigning key elements of the landing page and making enhancements to the branding.


Website Design & Build
A streamlined experience for Dell's online resources
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Dell needed an intuitive solution for guiding users to relevant Edge Technology assets based on industry, use case and knowledge level.


Website Functionality
Buy page upsell module for smartphone retailer
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HMD’s Fusion device launched with a range of high-tech accessories, which called for bespoke UX treatment in key site areas.


Website Content
HMD Barça 3210 hero banner
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An example promotional hero banner coded for each HMD product launch, with accompanying Product Page, email and supplementary artwork.